Sometimes people live life as spectators and some are active participants in life’s processes. Twin socialites, Dee and Ricky, live life with an ADD mentality switching through scenarios like a Ritalin deficient pre-teen with a remote control. Following the two on a day in the life takes us from the bustling Lower East Side of NYC to the hoods of Staten Island and back as the two show us the makings of their omnipresence on the NYC scene. The creativity of their customized clothing, the inner workings of their entrepreneurial Lego Brooch empire and dinners with up-and-coming art star Kehinde Wiley are all on display as Creative Control brings you Dee and Ricky – Episode 1.
from Didier Drogba to Maria Sharapova to Kobe Bryant, some of the world’s leading athletes have joined forces in the global fight against AIDS/HIV in Africa. Nike’s (RED) lace campaign aims to raise money for the fight against AIDS/HIV with the proceeds from a special set of red laces. Check out this video to see the various uses the sports stars have come up with for theirs.
Chasing Legends takes a comprehensive look into the behind the scenes and underbelly of the Tour de France. The independent film presents a ground-level look into the action and dangers that accompany each rider every time they get on that bike. The film will release worldwide on May 15th.
Converse cements its rightful return to the world of skateboarding with the refocused Converse Skate Collection. The Spring 2010 season features two new styles in the lineup with the introduction of the Sea Star and CVO. Both silhouettes are taken straight from the Converse archives and updated with new skate functionality inside and out. The Converse Skate Collection offers uncompromised, well-crafted skate footwear to the masses and legitimizes Converse as a brand that has long belonged on a board.